Anthony Moore, Chairman

Anthony (Tony) Moore has 45+ years experience in the global financial services industry.

Larson Elmore, CEO

Mr. Elmore is a seasoned professional visionary, with a proven track record for identifying companies

Chene Gardner, CFO & Director

Chene Gardner is the President of Chene C. Gardner & Associates, Inc., a company which provides accounting services.

Kenneth Denos, Exec. Vice Pres. & General Counsel

Kenneth Denos is the Chairman of Acadia Law Group, a consumer and corporate finance law firm.



Alton Klein, Director

Mr. Klein has over 20 years’ Construction Management experience, including residential,

Steven Bocek, National Director

Mr. Bocek has over 25 years’ experience in finance and business operations management, in both

Randy Blue, National Director

Mr. Blue has been in the franchise industry for over 30 years, with experience in all key departments:

Cheryl Fried, Vice President, Sales Natural Life Corp.

With over four decades of administrative, human resources, and sales experience, Cheryl Fried is a proven quantity.

Dallas Rogers, Vice President, Marketing Natural Life Corp.

Dallas Rogers is a successful consultant in the Cannabis industry as Managing Director of Holly Bell Consulting.

Jeff Greene, Vice President, Regulatory Affairs Natural Life Corp.

Jeff Greene co-founded Greene’s Reserve, which manufactures Hemp Snuff, with his partner, Dallas Rogers.

Chris Pilato, Vice President, Operations Natural Life Corp.

Chris Pilato joined the Natural Life family in December of 2018 as a Store Manager.

Chris Moon, Director of Corporate Marketing.

Chris Moon is interntionally acclaimed for his discovery of Prince and his brand.

Gabriel Suarez, President & CEO, Natural Life Corp.

Gabriel Suarez brings extensive experience as a business owner and entrepreneur to his role as president and founder of Natural Life.

Blair Merriam, Manager, Executive Agriculture

Blair Merriam was a self-made millionaire at 25. He started a wholesale produce distribution business with a pickup truck.



Lorin Cohen, Director of Corporate Communications

Lorin Cohen has worked in the epicenter of the cannabis industry since its legalization in Colorado

Evan Wasoff, Chief Financial Officer

Mr. Wasoff served as the Chief Financial Officer and compliance officer at Falcon Oil and Gas Ltd.



Joe Abrams, Corporate Advisor

Mr. Abrams is a prominent investor/entrepreneur with significant experience in helping



Diego Estrada Santos, CMO

Diego Estrada Santos got his bachelor degree in Marketing in Monterrey, México in 2015.

Rodrigo García González, CEO

Rodrigo García González graduated as a lawyer in Monterrey, México in 2012.

Robert Morrissey, CEO, Reef Drink Co. | Le Canna Royal

Robert Morrissey, founder of Reef Fusion & Le Canna Royal is, in short, a Renaissance Man.

Coleman Becker, 3D Design, Printing, & Advertising Specialist

Coleman Becker studied photography and three-dimensional design at Western State Colorado University.

Jonah Beeken, Food Mfg. Specialist & Brewmaster

Jonah Beeken studied Industrial Organizational Psychology at Humboldt State University.



Chris Moon, Director of Corporate Marketing

Chris Moon is interntionally acclaimed for his discovery of Prince and subsequently collaborating with him to create his brand.

Packy Mcfarland, Multimedia Production

Over the past 30 plus years, Packy McFarland has developed the expertise and skills

Marc Sandin, Brand Marketing

Marc Sandin is a 15-year marketing veteran with a strong intuition for branding and design. He has been a

John Rivers, Director, Entertainment

John “JR” Rivers brings a long history of involvement in various profitable business

Amsterdam Ambassadors

The Amsterdam Ambassadors will host events for the company and attend various company meetings.



Andrew Mandell, Corporate Development

Andrew has had an extensive career as an entrepreneur in the financial services